Director, Business Development at The Canada Life Assurance Company
Peter started working in the ﬁnancial services industry in 2003 after graduating from Memorial University of Newfoundland with a Bachelor of Business Administration. He has spent more than two thirds of his career in various leadership positions, including his current position as a Director, Business Development with Freedom 55 Financial. When he started this role, he quickly excelled at developing new advisors, and by focusing on coaching and supporting his team he has achieved a 4 year retention rate of over 50%. Outside of work, Peter actively volunteers within his community, is a competitive sailor and a former sailing coach.